About Us
We started Advance Academy because we got tired of seeing people waste money on marketing courses that taught theory nobody actually uses. You know the type — fancy frameworks, zero practical application. Our whole deal is different. We teach what works now. Not what worked five years ago. Not what looks good in a textbook. We bring in actual marketers doing the work, breaking down their wins (and their failures), showing you exactly how to apply it tomorrow. Been running this since 2016, and we've helped 847 people build real marketing chops.
Over time, we’ve built a reputation for reliability, quality, and clear communication. We treat each project as a partnership and aim for outcomes that last.
Our Core Values
The principles that guide everything we do
No Fluff
Cut through the noise. Every minute of every course teaches something actionable. We won't bore you with history lessons or theory that doesn't matter. If it doesn't drive results, it's gone.
Real Teachers
Our instructors aren't talking heads. They're actively running campaigns, managing budgets, and hitting targets. They teach what they're actually doing right now — not what they used to do.
You First
Your success is literally our only metric. We measure ourselves by how many of our students actually move the needle in their jobs. That's the whole point.
Keep Learning
Marketing changes every quarter. We update courses constantly and share what we're seeing in real time. Stale content is worthless, and we won't serve it to you.
Our Approach
Our approach combines proven methods with modern tools. We start with discovery, align on goals, plan clearly, and execute with quality checks at every step.
Our Story
Started in a tiny Prague office with just one course on email marketing. Honestly? First year was rough. We had maybe 12 students total. But something clicked when we ditched the polished PowerPoints and started recording actual client work — breakdowns, strategy calls, the messy real stuff. Word got out. By year three, we'd launched 9 courses. Now we're operating across 6 countries with 23 staff members and a waiting list that's honestly out of control. Growth happened because we refused to sell people what they wanted to hear. We sold them what they needed to learn.
Company founded with a team of 3 passionate professionals
Expanded services and reached 500+ satisfied customers
Opened new headquarters and doubled our team size
Celebrated serving over 2,000 clients with 98% satisfaction rate
Meet Our Team
The people behind Advance Academy
We’re a team that values ownership, clarity, and growth. We celebrate wins, learn fast, and keep client outcomes at the center.
Matěj Svoboda
Founder & Lead Instructor
Built three online businesses before starting Advance Academy. Spent 11 years in performance marketing. He's taught everything from demand gen to retention strategy. Obsessed with case studies that actually show what happened.
Petra Novotná
Head of Curriculum
Former marketing director at a 200-person SaaS company. She designed five courses from scratch and rewrote the entire email marketing program. Has a reputation for pushing instructors to make content sharper and more practical.
Karel Mendel
Student Success Manager
Answers every question in our Slack community. Previously worked in startup operations. He makes sure students don't get stuck and reminds people why they enrolled in the first place. Your biggest cheerleader.
Why Choose Us
- Experienced TeamOur professionals have decades of combined experience. We've seen it all and know how to handle any challenge.
- Quality GuaranteedWe stand behind our work with comprehensive guarantees. If you're not satisfied, we'll make it right.
- Fair PricingTransparent, competitive pricing with no hidden fees. You'll always know exactly what you're paying for.
- Proven ResultsThousands of satisfied customers and a track record of successful projects speak for themselves.